Influencer Marketing.
yimify sets the course for meaningful co-operations.
In marketing, you need to tell a story. In Social Media, it‘s about to get your customers to tell the story for you.
The future is not about Marketing for Influencers, it is about creative and adventurous marketing jointly with them. They represent an expansion of your company.
We at yimify consider Influencers primarily as their own brand and creation media. They should become part of the creative process and effect something. Thus, one of the most important criteria on both sides is not only to create content, but also context.
yimify helps you to create a relationship, valuable for both sides. We constantly work on optimizing a database including a depth of details which should become our unique selling point on the market. Relationships can grow the best when you have good chemistry.
Search for Influencer
Choose from a variety of filter criteria* such as initially Follower, Engagements, Gender, Location, Interest and Language, to locate the Influencer which suits you best. (*platform-permitting)
Influencer-Analysis
You receive precise and deep insights* into the channels of the Influencers in order to even better evaluate which Influencer suits your campaign best. (*platform-permitting)
Analysis of Target Group
Not only the Influencer but also its target group should be a perfect fit. yimify provides you with a target group analysis*, including their age, gender and their location (city and country). (*platform-permitting)
Campaign Management
The entire campaign can be processed via yimify. Hence, we offer you a tool which bundles all aspects of Influencer Marketing for you, allowing you to maintain an overview at all times to work most efficiently.
Communication
Get in touch with Influencers via yimify and exchange information. Here, as well, good communication is key.
Tracking
Of course, we track all current results of your campaign, thus you‘re always in the know.
Reporting
Once a campaign is completed, we track the final results and provide you with a clearly listed reporting. Of course, this reporting will also be available as a PDF for download, to share it internally or with your clients, separated from yimify.
Payment
A campaign with various Influencers at once? No problem! Just provide us with a total budget and we take care of the agreed distribution to all stakeholders.
adjustable to any particular campaign and circumstances. That simplifies integrating yimify into your budget planning and identifying the ROI on each case.
Payments can be done via SEPA, Pay Pal or Credit Card. To create a campaign, we claim a deposit of € 50,- in advance. These costs will be allocated and cleared in the total budget after the campaign was completed on yimify.
PRICING
The same applies to co-operations on a product for post basis. Here, the CPM decreases to € 1.20 under the same conditions.
FAQs
What defines an Influencer?
Influencers, or so-called Content Creators are individuals with a strong visibility, especially in social networks. Their reputation in their own community makes them very interesting for Product Placements. Influencers are for one thing celebrities, which got famous via “traditional” channels and additionally built a presence on social networks, and also individuals which got famous on the internet, mainly on “social media” and established a relevant reach and reputation.
yimify is an online-platform on which companies who want to promote their products via Social Media campaigns can register. yimify has committed itself to the purpose of filtering out the best suitable Influencer for your campaign and to professionalise your Influencer Marketing. Our database convinces with its rich and unique depth to help you identify the best suiting influencer for your campaign. You can check the influencer, measure the content and audience, to finally add them into your campaigns to get a cooperation started.
After we created your company profile, you can begin immediately to set up a campaign and attach your briefing and the necessary filter to the profile to identify your influencer. Next, you analyse and choose an influencer which we offer to you after our database scan. Additionally, you can adjust and refine your filter in a next step to make sure to find the best suiting influencers. You determine the period during which the influencer has to decide either to accept or decline your offer and also the period during which the influencer needs to post his/her contribution. To make sure that the posting is in the interest of the customer, an approval procedure can be agreed, before the influencer publishes the content on his/her channels. We provide tracking and performance-measurements automatically. After the end of the campaign, we will give you a quantitative and qualitative evaluation. Furthermore, there is always the option to get in touch with one of the yimify-experts, who can even give you a helping hand creating your individual campaign or just provide you with a clearer view and support you in knowing the tool in greater detail. Finally, we simplify possibly incurring payments from your company to influencers: just set up a SEPA scheme. In this way, influencers can be payed simply and automatically with a click. Additionally, there is the possibility to pay individually with your credit card. PS: We use the very same payment system as Facebook and other big trusted companies do.
From the beginning, it was important to us to offer a transparent pricing-model.
- Campaign Fee
To create a campaign, we charge you initially € 50.00.
You can consider this as a “facility-surcharge” for the campaign management – if the campaign gets processed, we will offset the € 50.00 with your total bill.
- FreeBee/CPM & PayedPerPost
The campaign-fee for a product-exchange up to a payment of < € 100 will be charged on a CPM base of € 1.80, calculated on the potential reach of each post.
- PayedPerPost
A campaign budget higher than € 100.00 per Influencer will effect a commission of 18 % for yimify.
- Cooperations
After the second successful cooperation with one influencer, yimify will charge you only a discounted fee of 12% or € 1.20 CPM.
yimify currently offers the possibility to create campaigns on Instagram. YouTube will follow as a next channel. We identify influencers from various sectors and run an analysis- and quality check on each one of them. In order to ensure that the influencer and its audience are worth the partnership, we rate influencers on their active engagement only, to make any fraud identification easy for you. We are always committed to get the best for our customers and respond to your individual wishes. Talk to us!